A PwC Survey reported that one third of customers attribute their purchase inspiration to social media. This more or less rests the discussion on the effectiveness of social media in marketing. In addition to inspiring purchases, social media plays an important role throughout the purchase decision making process. In all five stages of purchase decision […]
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Why Your Website Needs a Responsive Web Design Checker
More than 55% of searches are launched from mobile devices, clearly indicating the need for website designs to be mobile responsive. With rapid advances in technology and the large number of models presently available in the market, it is necessary for websites to ensure that designs scale and fit screen sizes of all mobile phones. […]
Benefits Of Website Design To Grow Your Business In 2020
The inspiration for a new purchase and the actual purchase decision are largely influenced online. It is therefore necessary for a business to be present where it matters the most – online. Mere presence is not a guarantee for success, as every website competes with an unending list of competitors. A good website brings in […]
Why SEO Is Here To Stay And How To Make The Most Of It
The narrative is in the numbers – there are around 1.5 billion websites globally. For every search keyword entered for a service or product, search engines display results that run into thousands, sorted out by various criteria. A simple glance at the Click Through Rates of listings sheds light on the importance of SEO – […]
How Does SEO Work?
In the digital ecosystem, online presence is the anchor for businesses and professionals, driving growth. You are likely to have either come across the term SEO or have used SEO in some way. However, the problem is that SEO and its workings is often misunderstood, leading to outcomes that are the exact opposite of desired […]
Benefits of Custom Website Development for Businesses
You probably know that having a website is mandatory for an online business. However, to create a strong online presence for your business, your website should be more convincing. It’s up to you about how you want to project your business website to the customers. You can either go with website builder platforms or open […]
Why should Tour Companies have Mobile Booking App?
Your potential customer is relaxing after a long day’s work and remembers that he has to book tickets for the Maldives. How good and easy would it be if he’s not required to go all the way to his PC for a simple booking? I’m sure he would check websites on his Smartphone and book […]
5 Best E-commerce Remarketing Strategies
E-commerce remarketing is adopted when a customer abandons the shopping cart and leaves a website without completing a sale. Also referred to as ‘conversion marketing’ or ‘cart abandonment email marketing’, E-commerce remarketing is a form of tactic to bring back the visitor and convert him into a paying customer. But normally speaking, people leave their […]
How can Email Marketing help you Boost Website Ranking?
If I’m not wrong, Email marketing is something we hardly get to hear. The popularity of social media is drowning the presence of email marketing, but still, the latter is cited as one of the best marketing channels for improving website search ranking and traffic. In this post, we will learn about how we can […]
Understanding Why Regular Website Maintenance is Important?
It’s like oiling a machine. Your website is a machine and you use it 24X7X365. It’s necessary you maintain it regularly. Website maintenance is necessary regardless how big or small business it is supporting. Any website, its value decreases over time. If you had a static website a decade back and planning to still run […]