If you are under the impression that SEO and content are two parts of a website that do not get influenced by the web design chosen by you, then think again. Depending on the template you choose, your SEO and content will be affected accordingly. Listed below are 3 types of popular web design templates and details of how web designs affect SEO parameters when you choose any of these 3 popular templates.
3 Popular Web Design Templates that Can Change the Way the World Views Your Website.
- Infographic templates that use a lot of pictures instead of regular typed out content have 1 primary benefit. This type of template is appealing to users of various ages and can portray the image very clearly without leaving scope for misunderstanding the content. Infographic templates are however, not ideal for SEO purposes as these templates lack the necessary space for keywords. Randomly putting keywords on infographic templates looks both awkward and forced. The search engine might also penalize your website for keyword spamming if you randomly use keywords on your website that do not really sum up to any meaningful matter.
- Responsive templates are ideal for any business who wants to create a website that can not only be viewed on the computer but also on hand held devices such as mobiles or tablets. Responsive web templates are encouraged by Google; however they do not give any additional SEO value.
- HTML5 templates are considered to be ideal for both viewing and SEO purposes. These templates allow you to post videos, video tags, images, image tags, a good amount of content and keywords across the website. Call to action buttons, on page and off page optimization are a possibility with HTML 5 templates. It is crucial to note that HTML5 based websites need to be created by SEO and web development professionals to ensure that you get at least majority of the benefits this template can offer you.
Conclusion
All is not grim in the world of web development and you can actually enjoy the best of both worlds if you want to use one of the popular web design templates that use images, videos and content. To get a good mix of all 3 elements and to create a user friendly page for your clients, all you have to do is choose a HTML5 template that is ideal for your business. If you need help to create a template then hiring a small IT web development firm might reduce your burden and help you get the task done quickly and efficiently. To know more about, how web designs affect SEO and content, ask the selected contractor about statistics and other facts so that you can make the right decision for your business website.
