It is an established fact that social media is a powerful marketing strategy that can get you links, attention and massive amounts of traffic. Apart from being a low cost promotional method, a social media strategy encourages visitors and helps your business gain recognition. The best way to launch a social media strategy is to identify a niche market and target this platform to promote your products and services.
Here is a list of the best social sites to market your business:
Category:Social Networking
With more than 500 million active users spending over 700 billion minutes per month on Facebook, this fast growing social networking site provides businesses with opportunities to connect with customers through fan pages, news feeds, groups, games and much more.
Category: Community
Twitter, the extremely popular micro-blogging service, provides a great way to promote link-worthy content for consumers and advertisers alike. It further helps businesses to promote their brand with customers in real time, through conversations in 140 or fewer characters.
Category: Professional Networking
LinkedIn with its strong profile rankings is an effective resource for any business. By setting up a basic profile (with a followed link), businesses are able to connect with an online network through groups and events.
Wikipedia
Category: Wikis
Wikipedia is a great place to gain new visitors to your site. Wikipedia’s strengths lie in its strong and active community and the ability to remove self promotional or spam content, but publish all relevant and authoritative content.
MySpace
Category: Social Networking
MySpace continues to show strong profile rankings though losing a considerable amount ofmarket space to Facebook. You can plan your marketing strategy by creating profiles, using group bulletins, getting friends and connecting with groups interested in relevant topics.
Digg
Category: Social News
Digg, the popular social news network, is extremely valuable for bloggers who write regularly and make their content appear on the Digg homepage. Appearing on Digg can bring extra traffic to your website or blog.
YouTube
Category: Video
YouTube is the fastest growing and most popular video networking site. Optimizing your video with an interesting concept, title, tagging and thumbnail image can help your video reach the most viewed pages on YouTube.
StumbleUpon
Category: Social Tagging
The social tagging site StumbleUpon, offers businesses the opportunity to reach a diverse and varied demographic. Its bookmarking service can help direct extra traffic to your site.
Category: Social News
Marketing through a social news network like Reddit can help in the generation of new sales leads. Submit an interesting article, video or picture to Reddit and gain considerable referral traffic from the Reddit homepage.
Yelp
Category: Reviews
This social site provides high quality leads with the validation of third party business reviews. Any local business can be promoted on Yelp by building a strong profile with friends, pictures and positive reviews.